2004 Custom Advertising (CALs) / Personalised Postage Labels

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2004 Custom Advertising (CALs) / Personalised Postage Labels
Cat. Mint Unhinged Fine Used
40c Wellington Arts Festival (Self Adhesive) 589a $3,375.00
5c ANZ Bank / Haddad's Menswear (Self Adhesive) 589b
5c ANZ Bank / Passage Rock Vineyard (Self Adhesive) 589c
5c ANZ Bank / United Fisheries (Self Adhesive) 589d
45c BMW Wheel (Self Adhesive) 589e $360.00
Self Adhesive Se-tenant Strip of three 5 cent stamps - ANZ Bank 589f $99.00
… Three Stamps : 5c (589b), 5c (589c), 5c (589d)
Personalised Postage labels give businesses the opportunity to personalise their marketing campaigns, invitations and everyday mail with an image they choose to represent their business identity. They have a red strip on the right hand side with the postage price and the New Zealand Post logo to identify that postage has been paid. This strip was coffee coloured or blue prior to September 2006.

Personalised Postage labels are not viewed as stamps by New Zealand Post. They do not carry the unique New Zealand Post fern identifier or the words ‘New Zealand’ and aren’t available from PostShops. As they are not easily available they do not meet UPU regulations for a postage stamp.

The Postage Stamps of New Zealand Volume X
Edited by B.G. Vincent FRPSNZ
Published 2013 by The Royal Philatelic Society of New Zealand Incorporated (ISBN 978-0-9876534-3-7)
Pages 726 - 728
New Zealand Customised Advertising Labels (CALs) 2004 - 2010
By Bernard Styris
Pages 1, 21
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